Marketing agency for business in Ukraine: services, pricing, case studies

InSync marketing agency handles the entire path from the ad account to the lead in your CRM: audit, strategy, creatives, landing page, campaign launch, and daily optimization across Meta, Google Ads, and TikTok. We don't sell "social media presence" — we're accountable for the number and cost of inquiries. For more on how we work, see the performance marketing agency page.

The focus is on results in numbers, not a media plan in a slide deck. Every week you get a report: spend, number of leads, CPL, and lead quality. Once a month, there's a strategy call where we decide what to scale and what to shut off. The full list of services is in the services section.

Geography — Ukraine, the US, Germany, Poland, Kazakhstan, Switzerland, Canada, and EU countries. The agency specializes in Ukrainian- and Russian-speaking businesses, including the diaspora. Founder — Anton Tysiachnik, a practitioner with 4 years of experience in performance marketing, who personally audits every new project.

A full-cycle digital marketing agency covers the entire chain: "traffic → landing page → lead." You don't have to piece together a Meta ads specialist, designer, copywriter, and web developer separately — it's all included in one process and one management fee. If a channel isn't a fit for your niche, we don't add it, so your budget doesn't get spread thin.

What's included in management:

• Meta ads (Facebook + Instagram): lead forms, Direct, website traffic, catalog for e-commerce
• Google Ads: search campaigns for hot demand, remarketing
• TikTok Ads: video creatives and low-cost reach for a younger audience
• Creatives: static, video, adapting client content, hook testing
• Landing destination: landing page, quiz, or Direct conversations — depending on the niche
• Analytics: pixel and events, UTM tagging, CRM integration, chatbot
• AI automation: lead processing, faster response times, routine tasks
• Reporting: weekly report + monthly strategy call

It's a fit if you're already selling and have something to scale: booking-based services (beauty, dentistry, fitness, cosmetology), local businesses, e-commerce, B2B with a long sales cycle, real estate, auto, and online schools. It's also a fit if your ads are already running but you don't know your CPL and don't understand what you're paying your contractor for.

It's also a fit for Ukrainian-owned businesses abroad: in Poland, Germany, the Czech Republic, Switzerland, the US, and Canada, we work with multilingual campaigns and narrow geo-targeting. In a recruitment case study in Kraków and Warsaw, the cost per interview dropped from €56.42 to €43.91 within a month of work — through new creatives and offers.

It's too early if there's no budget for the traffic itself: the minimum workable ad budget is $600/month on top of ad management. On smaller amounts, Meta's algorithms can't exit the learning phase, and the data never gains statistical weight — testing ends up costing more than scaling.

Launch takes 4–5 business days. We don't spend a month "agreeing on strategy": audit and brief on day one, creatives and the landing destination over the next two days, and launch on day four or five. The first leads usually arrive within 1–3 days of launch, with a stable flow by day 14–30.

Here's what the first month looks like:

Ad management at InSync costs $450–700/mo, depending on the scope of work and number of channels. One channel with a simple landing destination is closer to the lower end. Meta + Google + TikTok, multiple geos, multilingual campaigns, regular creative production, and a network of branches push it toward the higher end.

The ad budget is paid separately and goes entirely into the ad account — from $600/mo. So the entry point for a full launch is roughly $1,050–1,300 for the first month. We don't take a percentage of the budget: there's no incentive for the agency to inflate spend to earn more. You can estimate a benchmark for your niche in the lead calculator.

Lead cost depends on the niche, not on wishful thinking: in B2B medical devices it's $1.95, in dentistry — $1.5–1.8, in auto — $2.5, in fitness — $2.06, in construction — $2.8. Benchmarks across 40+ niches are collected in our article on lead cost by niche, and contractor price ranges are broken down in how much a Meta ads specialist costs.

A freelancer is cheaper upfront, but it's one person and usually one channel: if they disappear, campaigns stall; if they're sick, optimization stops. An in-house marketer knows your product deeply, but you still have to hire a designer, copywriter, and web developer around them, and finding a replacement takes 1–2 months.

An agency gives you a team and a process for a fixed price: experience from 150+ projects across 40+ niches carries over to your account without you paying for the learning curve again. A full comparison across 8 criteria is in agency vs. freelancer.

A dental clinic network in Kyiv, 3 branches, 10 months of work: 6,780 leads at a CPL of $1.5 and a budget of $10,170, 28% conversion to patients, 230% ROI. The key was separate campaigns for the "emergency care," "planned treatment," and "aesthetics" segments, UTM + CRM, an offer for new patients, and website retargeting.

Auto Vibe, Lviv and Ivano-Frankivsk, May–June 2025: 632 leads at $2.5 each on a budget of $1,639.02, reach of 214,412, CTR 1.69%, CPM $2.73. The target of "20 leads a day at up to $2.5" was hit thanks to a quiz website, CRM integration, and a chatbot that filtered out irrelevant inquiries before they reached the manager.

The restaurant niche in Ukraine, a 10-day test: a $145 budget brought in $7.5K in revenue — a 51.7× ROAS. It's an example of how a strong local offer performs on a small budget; other case studies — from beauty to e-commerce in Zurich with 266 purchases at 15.91 CHF each — are collected in the case studies section.

The first month is the ramp-up: it's the most workload-intensive, since that's when data is gathered and audiences and creatives are tested. The first inquiries usually show up within the first few days, but it's worth judging the system on day 14–30, once campaigns exit the learning phase and CPL stabilizes.

Months 2–3 bring a compounding effect: proven ad-audience combos, retargeting, and LAL audiences kick in. Months 4–6 bring a steady flow of leads and clear unit economics. In the beauty salon case, over 9 months that meant 3,100+ inquiries and 1,240 bookings, 90% of which closed through Direct.

It's important to understand the limit: ads generate leads as long as there's budget, and stop the moment it runs out. That's why, in parallel, we build an organic layer — pages that bring in traffic from Google and AI assistants and keep working even during pauses between launches (SEO and GEO).

Ask for numbers, not a pitch deck: CPL and ROAS in your niche or a related one, ad account screenshots, how long they worked with the client. An agency that promises a specific number of leads before auditing your ad account and without knowing your offer is selling hope, not work. For the full checklist, see how to choose a marketing agency.

Check three formal things: the ad account and pixel are set up in your name (not the agency's), you have access to the stats at any time, and reporting is regular and uses clear metrics. If a contractor shows you only reach and likes instead of leads and CPL — that's not performance marketing.

Start with a free audit: we look at your campaign structure, creatives, pixel events, and landing page, calculate your real CPL, and show you where the budget is leaking. After the audit, you'll already know what to do — even if you decide not to work with us. Reach out via the contact form.